This is an example of what I call newspaper odds. If some people's misfortune appears in the newspapers then the odds are so low that you really shouldn't worry about it. High school mass shootings. Mad Cow Disease. Carbon Monoxide Deaths. No significant need to worry about these.
When deaths become too common to appear in a newspaper then you need to take notice and act carefully, say with automobile accidents or AIDS. Of course a cause of death might not appear in a newspaper simply because it doesn't happen, like recent US major commercial airline disasters. How to we tell the difference: celebrities. If a celebrity dies of AIDS or gets seriously injured in an automobile accidents, newspapers will cover it and remind us that these remain serious concerns for us all.